If you're reading this, you might be wondering if Pinterest is really worth the time and energy.
Maybe you've heard about all of the benefits but you’re still unsure whether it’s the right fit for your brand, or maybe you've started to give it a go but you're not seeing the results you were hoping for.
Either way, don’t worry. Sometimes it's just about having the right answers to the right questions.
Here are some of the most frequently asked questions we get about Pinterest marketing!
What’s the big deal? Why Pinterest?
The short answer? Pins last FOREVER.
Pinterest pins have an incredible lifespan compared to other platforms. When you post a pin, it doesn’t just disappear in a feed 24 hours later. It can drive traffic to your website for months or even years after it’s posted. Imagine having content working for you around the clock, long after you’ve moved on to new posts!
Pinterest isn’t about chasing instant likes or comments. It’s about steady, consistent growth and long-term visibility. And that’s why so many brands swear by it!
When should I start seeing results?
Okay, we'll be real with you here. Pinterest is NOT an instant gratification platform. Studies show that 30% of clicks happen over a month after a pin is uploaded, so if you're looking for quick wins, Pinterest might make you tap your fingers impatiently.
But after those first few months of consistent organic content, you’ll start seeing some serious results. We’re talking tens (sometimes hundreds) of thousands of monthly views after just a few months.
And with that kind of visibility, you can expect your traffic to steadily increase over time. So, no, it’s not instant, but it’s totally worth the wait! Patience is key with Pinterest, but the payoff is definitely there.
Is my brand right for Pinterest?
76% of Pinterest’s user base is female and 75% of weekly Pinterest users say they’re always shopping.
So, if your audience is mostly female, you have a working website, and you sell shoppable products or services, then YES – Pinterest is likely a great fit for you! The platform is perfect for anyone with visually-appealing content, whether you're a product-based business, a blogger, or a service provider.
Pinterest users are there to discover, get inspired, and make decisions. If your brand fits that vibe, you’re in the right place. Not sure if Pinterest is right for you? Get in touch with us, and we’ll give you some guidance.
We’re happy to help you figure it out!
I’m on Pinterest, but not seeing any results. What should I do?
Okay, if you’re already on Pinterest and you’re not seeing results, it’s time for a little Pinterest audit.
Pinterest rewards consistency, so posting one pin here and there won’t do the trick. Ideally, you would aim to post 4-10 pins daily to really make an impact. And don't just post! You need to make sure each pin has a title, link, and a caption that clearly tells people what they’re clicking on.
Also, don’t forget to optimise your profile. Is your name, website, bio, and images all aligned with your brand? Your profile is your first impression, so make sure it’s a good one!
If you’ve checked all these boxes and are still struggling, send us a DM! We’re more than happy to take a look at your account and give you some free pointers to get you back on track.
Ready to make Pinterest work for you?
Pinterest marketing is more about consistency, patience, and playing the long game than quick wins or viral moments. If you show up consistently, create great content, and optimise your profile, you’ll start seeing results that will keep working for you long after you post.
If you’re feeling unsure about any of this, don’t hesitate to reach out!
As Pinterest marketing specialists, we’re always here to help with anything you might need, like content creation, copywriting, and posting. We’re nothing but transparent so you can check out our pricing here, or get in touch with us here for more info!